Without a doubt, social media usage has become an integral part of many people's lives. And more and more local businesses are getting into it in a big way. You see this when logged into those social networks, of course. You also see it offline, with lots of them exhorting their customers and passers by to like them on Facebook and follow them on Twitter, etc.
Promotional hashtags are becoming more visible offline as well. And every now and then you'l see one that isn't trying to sell something, which shows just how pervasive they're becoming.
I saw an example of this recently in Fremantle. It was a play on the meaning of the #JeSuisCharlie hashtag that took off in the wake of those terrible murders in France.
Promotional hashtags are becoming more visible offline as well. And every now and then you'l see one that isn't trying to sell something, which shows just how pervasive they're becoming.
I saw an example of this recently in Fremantle. It was a play on the meaning of the #JeSuisCharlie hashtag that took off in the wake of those terrible murders in France.
Not quite sure what the creator was trying to say with this artwork. It's certainly open to interpretation. But he or she was certainly being a bit subversive.
Hashtags are often "hijacked" and made to mean something different to their original meaning online. And as this example shows, it can happen offline too.
If you want to check it out yourself it's on the western side of the Wool Store building in Fremantle, not far from the train station.
Hashtags are often "hijacked" and made to mean something different to their original meaning online. And as this example shows, it can happen offline too.
If you want to check it out yourself it's on the western side of the Wool Store building in Fremantle, not far from the train station.